WELCOME TO AZAT MARD REWARDS

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Where Heritage Meets Modern Luxury

Founded in 2018 by Garen Tchobanian, AZAT MARD was built on a clear purpose — to create more than clothing.

Shaped by Armenian heritage and expressed through a modern lens, each piece carries meaning, identity, and intent.

AZAT MARD — Free People.

A global brand, driven by culture and carried by its community.